The Goal: For its January 2022 Wellness Day event, Walmart wanted to make it simple and convenient for customers to find and buy groceries that meet their wellness goals.
The Solution: Sifter developed a Walmart-branded tool to help Walmart shoppers find foods that match their health and diet needs. The free app allowed shoppers to scan a product barcode to determine whether the item fit their preferences like diets, allergens, medication interactions, and medical conditions.
Watch video to see how Scan by Diet™ works